DRU, a leading manufacturer of gas fires and stoves, wanted to accelerate its time-to-market and improve product information. The solution: capture product information in a PIM system and serve it directly to the shop. That's why DRU decided to integrate the ERP system Glovia with the PIM system Skwirrel. Here's how it works.
Before
Before integrating Glovia ERP with Skwirrel PIM, DRU had separate systems for product information and order processing. That led to delays in product introductions and data-accuracy issues — classic chaos for a manufacturer with international ambitions.
Today
By integrating Glovia with Skwirrel, DRU can now synchronize product data, prices and stock levels in real time between both systems. That means DRU always has the most current information. The result: shorter time-to-market and fewer ordering errors.
Enriched data
The integration between Skwirrel and Glovia lets DRU enrich product data with extra information — technical specifications, marketing material, certificates, EPDs. That extra information can be sent back to Glovia, so DRU has easy access to all the information needed to serve customers.
Having one central place for product data means we get to market faster — and the information our dealers work with is accurate.
Conclusion
Integrating Glovia with Skwirrel has helped DRU shorten time-to-market and improve product information. By synchronizing data between both systems and enriching product data with extra information, DRU now works more efficiently and serves customers better and faster.
Centrally in order, once again.